Phuong Mai NGUYEN

Associate Professor at Amsterdam University of Applied Sciences, Netherlands

Dr. Nguyen-Phuong-Mai is Associate Professor at Amsterdam University of Applied Sciences where she does research and teaches Cross-Cultural Management. In the last few years, she has taken interest in cultural neurosciences together with her study at King's College London in a Master program on Applied Neuroscience. Her latest book Cross-Cultural Management with Insights from Brain Science incorporates contribution from other fields to the discussion. For example: “Do genes contribute to cultural values and leadership skills?"; "Can one develop a multicultural brain?"; "How change management can be successful by knowing how the brain works?"; "What is neuromarketing?"; "Can mirror neurons influence teamwork?" Since the date of release, she has been invited to keynote at multiple conferences.
On the business side, Dr. Nguyen-Phuong-Mai runs her own training agency Culture Move and designs tailor-made programs for universities and companies. In Vietnam, she is known as the author of two best-sellers: “Toi La Mot Con Lua” and “Con Duong Hoi Giao”. She communicates as a public figure here.